Sellerboard

What is sellerboard

sellerboard is a financial analytics software for Amazon sellers. Its main purpose is to show sellers their real profit by calculating all Amazon fees, advertising costs, shipping, returns, and cost of goods. The tool provides a live dashboard with key performance indicators (KPIs) to help sellers understand their business health. It also includes several automation tools to help manage the business more efficiently. sellerboard was founded in 2017 and is a company based in Germany. It serves thousands of Amazon sellers across many global marketplaces.

sellerboard Features

• Profit Analytics Dashboard: A central dashboard that shows a clear overview of your sales, costs, and net profit in real-time. You can view data for different time periods and compare performance.
• Cost Tracking: The tool automatically calculates more than 100 different types of Amazon fees, including FBA fees, storage fees, and commissions. This gives you an accurate picture of your expenses.
• PPC Optimization: Analyze the performance of your Pay Per Click campaigns. You can see profitability for each campaign, ad group, and keyword. It also offers automation rules to adjust bids and find new keywords.
• Inventory Management: Helps you avoid running out of stock. It calculates when you need to reorder products based on your sales velocity and lead times. You can also manage purchase orders within the tool.
• Email Automation (Autoresponder): Set up automated email campaigns to send to your customers. This is useful for requesting product reviews and seller feedback, which can improve your listings.
• FBA Reimbursements: sellerboard finds potential FBA errors, such as lost or damaged inventory that was not reimbursed by Amazon. It generates reports that you can use to open cases with Amazon support to get your money back.
• Alerts and Notifications: You receive alerts for important events, like changes to your product listings, losing the Buy Box, or receiving negative feedback. This helps you react quickly to issues.
• User Access Management: If you have a team, you can give them access to your sellerboard account with specific permissions. You can restrict access by marketplace, product, or function.

sellerboard Pricing Plans

sellerboard offers several pricing plans based on the number of orders per month. Each higher-tier plan includes more resources and features.

• Standard Plan: Designed for new sellers or those with a small number of monthly orders. It includes the core profit analytics features and a limited number of automated emails.
• Professional Plan: Suitable for growing businesses with a higher volume of orders. It offers a larger allowance for follow-up emails and supports more additional seller accounts.
• Business Plan: For established sellers who need to manage multiple users and accounts. This plan provides a significant increase in order and email limits.
• Enterprise Plan: The largest plan, created for high-volume sellers and agencies. It includes the highest limits for orders, emails, and additional user accounts.

sellerboard Free Plan

sellerboard does not have a permanent free plan. However, it offers a one-month free trial for all new users. The trial gives you full access to all the features of the platform, and you do not need to provide a credit card to sign up. This allows you to test the software completely before deciding to subscribe.

How to use sellerboard

Getting started with sellerboard is a simple process.

1. Sign Up: Go to the sellerboard website and register for the free trial. You do not need a credit card.
2. Connect Your Amazon Account: Follow the instructions to connect your Amazon Seller Central account to sellerboard. This allows the software to pull your sales and cost data automatically.
3. Enter Cost of Goods (COGS): For accurate profit calculation, you must enter the cost of your products. You can do this for each product individually or upload a file for bulk entry.
4. Explore the Dashboard: Once the data is synced, your dashboard will show your profit and other key metrics. You can explore different reports for sales, PPC, and returns.
5. Configure Automation Tools: Set up the autoresponder to request reviews, configure inventory alerts to manage stock, and review the Money Back reports for potential reimbursements.

Pros and Cons of sellerboard

Pros:

• All-in-One Platform: Combines profit analytics with PPC tools, inventory management, and an email autoresponder.
• Accurate Profit Tracking: It considers a very wide range of Amazon fees for precise profit calculation.
• Easy to Use: The dashboard is clean and presents complex data in an understandable way.
• Actionable Alerts: The notification system helps you stay on top of important issues with your account.
• Good Value for Price: Offers many features that are often sold as separate tools by other companies.

Cons:

• Focus on Amazon: The tool is built specifically for Amazon sellers and does not support other e-commerce platforms like Shopify or WooCommerce.
• Can Be Overwhelming: For absolute beginners, the amount of data and features might seem complex at first.
• No Public API: It does not offer a public API for custom integrations with other software.

sellerboard integrations

sellerboard's primary integration is with Amazon Seller Central. It connects directly to your Amazon account to pull all necessary data. It supports numerous Amazon marketplaces around the world, including:

• USA
• Canada
• Mexico
• UK
• Germany
• France
• Japan
• Australia

sellerboard does not offer direct integrations with other third-party applications like accounting software or communication tools. However, you can export data from sellerboard into spreadsheet formats (like CSV or Excel) for manual import into other systems.

sellerboard Alternatives

• Helium 10: A very comprehensive suite of tools that includes profit analytics, but is also strong in product research, keyword research, and listing optimization. It is generally more expensive than sellerboard.
• Jungle Scout: Another all-in-one platform famous for its product research capabilities. It also offers sales analytics, inventory management, and other tools for sellers.
• Sellics: Focuses heavily on advertising optimization and profit analysis. It is a strong alternative for sellers who want to concentrate on improving their Amazon PPC campaigns.
• ZonGuru: Provides a set of tools for product research, listing optimization, and business metrics. It is known for its user-friendly interface and customer support.

sellerboard API

sellerboard does not provide a public API (Application Programming Interface) for developers. This means you cannot build custom applications or integrations that connect directly to your sellerboard data. The platform itself uses Amazon's MWS and Selling Partner APIs to function, but it does not offer its own API to its users.

sellerboard Affiliate program

sellerboard has an affiliate program that allows you to earn a commission by referring new customers. When you join the program, you receive a unique referral link. If someone signs up for sellerboard through your link and becomes a paying customer, you earn a percentage of their subscription payments. The commission is typically recurring, meaning you get paid for as long as the referred customer stays subscribed. To join, you usually need to apply through the affiliate page on their website. Payments are made regularly, often through PayPal, once you reach a minimum payout threshold.