RetailMeNot

What is RetailMeNot

RetailMeNot is a global marketplace for digital offers, connecting consumers with retailers, restaurants, and brands. Its main purpose is to help shoppers save money through coupon codes, cash back offers, and other promotions. Founded in 2009 as WhaleShark Media, Inc., and headquartered in Austin, Texas, the platform aggregates deals from a vast network of partners. Users can search for specific stores or browse categories to find discounts for both online and in-store purchases. The company operates a website and a mobile app, making it simple for users to access savings from anywhere.

RetailMeNot Features

• Coupon Codes: Access a large database of promotional codes for thousands of online retailers. Users can copy a code and apply it at checkout to get an instant discount.
• Cash Back Offers: Earn a percentage of your purchase amount back when you shop through RetailMeNot's links. The cash back is accumulated in your account and can be redeemed later.
• Deal Finder Browser Extension: A free browser extension that automatically finds, tests, and applies the best coupon codes and cash back offers at checkout, removing the need for manual searching.
• In-Store Deals: Find printable coupons or mobile offers that can be used at physical retail locations. This feature bridges the gap between online and offline shopping.
• Discounted Gift Cards: Purchase gift cards for popular brands at a price lower than their face value, providing an immediate way to save.
• Mobile App: A dedicated app for iOS and Android devices that provides access to all deals, location-based offers, and the ability to scan barcodes in-store to find better prices.
• Prescription Savings: A feature that helps users find coupons and discounts for prescription medications at various pharmacies.

RetailMeNot Pricing Plans

RetailMeNot is a completely free service for consumers. There are no subscription fees, paid tiers, or hidden charges for using the platform to find deals or earn cash back. The company generates revenue through affiliate commissions from the retailers when a user makes a purchase using a link or code from the site.

RetailMeNot Free Plan

All features of RetailMeNot are available for free. Users can sign up for a free account to track their cash back earnings, save favorite stores, and receive personalized deal alerts. There is no premium or paid version; the entire platform is accessible to everyone at no cost.

How to use RetailMeNot

Getting started with RetailMeNot is straightforward. Here is a typical workflow:

1. Create an Account: Visit the RetailMeNot website or download the mobile app and sign up for a free account using your email address.
2. Find a Store: Use the search bar to look for the retailer you want to shop at.
3. Browse Offers: On the store's page, you will see a list of available coupon codes, sales, and cash back offers.
4. Apply a Coupon: Click on a coupon to reveal the code. Copy the code and paste it into the promo code box during checkout on the retailer's website.
5. Activate Cash Back: For cash back deals, click the activation link on RetailMeNot before you start shopping. You will be redirected to the retailer's site, and your purchase will be tracked automatically.
6. Use the Browser Extension: For the easiest experience, install the RetailMeNot Deal Finder browser extension. It will automatically alert you to available deals and apply the best codes for you when you check out.

Pros and Cons of RetailMeNot

Pros:

• Vast Selection: Offers deals for a very large number of online and physical stores.
• Free to Use: No cost for consumers to access any of the features.
• Multiple Ways to Save: Combines coupon codes, cash back, and discounted gift cards.
• Convenient Browser Extension: The Deal Finder extension makes saving automatic and effortless.
• Mobile App: The app is useful for in-store shopping and on-the-go deals.

Cons:

• Expired Codes: Some user-submitted codes may be expired or may not work.
• Cash Back Tracking: Cash back can sometimes take a long time to be confirmed and become available for withdrawal.
• Website Clutter: The website contains a significant number of advertisements which can be distracting.

RetailMeNot integrations

RetailMeNot does not offer direct software integrations in the way a B2B SaaS tool does. Its primary integration is with e-commerce websites through its Deal Finder browser extension. This extension is available for major browsers like:

• Google Chrome
• Mozilla Firefox
• Microsoft Edge

This extension works in the background while you shop online and automatically interacts with the checkout pages of supported retail websites to find and apply coupons.

RetailMeNot Alternatives

• Honey: A popular browser extension that automatically finds and applies coupon codes at checkout. It is now owned by PayPal and is a direct competitor with a very similar feature set.
• Rakuten: Primarily focused on cash back offers, Rakuten has a massive network of partner stores. It also provides some coupon codes but its main strength is its high cash back rates.
• Capital One Shopping: This tool (formerly Wikibuy) not only finds coupon codes but also compares prices from different sellers for the same item, ensuring you get the best deal overall.
• Slickdeals: A community-driven platform where users share and vote on the best deals they find. It is excellent for discovering deeply discounted products rather than just percentage-off coupons.

RetailMeNot API

Yes, RetailMeNot provides a Partner API for businesses and developers who wish to integrate coupon and deal content into their own applications or websites. This is not a public API that anyone can access freely. To gain access, you must apply to their partnership program. An API key is provided only after a formal agreement is in place. Because access is restricted to approved partners, a generic developer API code example cannot be provided as it requires a private, authenticated key.

RetailMeNot Affiliate program

RetailMeNot runs an affiliate program, allowing partners to earn commissions by driving traffic and sales to retailers. The program is typically managed through major affiliate networks like CJ Affiliate (Commission Junction). Affiliates can earn money based on various actions, such as a percentage of the sales they generate for partner merchants. To join, you would need to sign up with the affiliate network that manages their program, search for RetailMeNot, and apply to become a partner. Payouts and terms are managed by the affiliate network.