TopCashback is a popular online cash back platform that allows users to earn money back on their purchases from thousands of online retailers. The core purpose of the service is to act as a referral gateway. When a user clicks through the TopCashback website to a partner store and makes a purchase, the store pays TopCashback a commission. Uniquely, TopCashback passes 100% of this commission directly to the user. The company makes its revenue from separate advertising placements on its site and occasional bonuses from retailers. Founded in the UK in 2005, TopCashback has since expanded globally, including a significant presence in the United States, and now serves over 25 million members worldwide.
TopCashback operates on a completely free model. There are no premium tiers or subscription plans for users. The service is accessible to everyone at no cost. The company generates revenue through other channels, such as sponsored advertisements on its website and special bonuses paid by retailers for driving high volumes of traffic. This business model allows them to pass on the full commission to their members. There is only one type of account: a standard free membership that provides access to all features.
TopCashback offers a single, comprehensive free plan to all its members. There is no paid version or trial period because the entire service is free of charge. The free plan includes:
Getting started with TopCashback is a simple process. Here is a typical workflow:
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TopCashback does not offer integrations in the traditional sense of connecting with other software like a CRM or project management tool. Its primary integration is with web browsers through the TopCashback Browser Extension.
TopCashback does not provide a public API for general developers to create their own applications or integrate cash back services. However, it does offer a Product Feed API for approved partners and affiliates. This API is designed for comparison websites, media partners, and large publishers to access and display TopCashback's offers and retailer data on their own platforms. To gain access, interested parties must apply to become a partner through the TopCashback website. There is no publicly available documentation or method for individual developers to obtain an API key.
TopCashback does not have a traditional affiliate program for marketers. Instead, it runs a robust Refer-a-Friend program.
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