Striata

What is Striata

Striata is a software and services company that specializes in digital customer communications management (CCM). The main purpose of the platform is to help businesses replace traditional paper-based communications, such as bills, statements, and policies, with secure and interactive digital alternatives. It focuses on delivering these communications through email and other digital channels, ensuring they are secure, engaging, and effective. Striata was founded in 1999 and established itself as a global leader in its field. In a significant development, Striata was acquired by Doxim, a customer communications and engagement technology provider. It now operates under the Doxim brand, integrating its solutions into Doxim's broader CCM platform.

Striata Features

Striata provides a range of features designed to manage the entire lifecycle of digital customer communications.

• Secure Document Delivery: Delivers sensitive documents like bills, statements, and contracts through encrypted emails. This ensures customer data is protected during transit.
• Interactive Communications: Creates emails that are not just static messages but interactive experiences. This includes features like in-email forms, payment buttons, and personalized content to drive customer action.
• Paperless Adoption Campaigns: Offers strategic services and tools to encourage customers to switch from paper to digital communications. This helps businesses reduce print and mail costs.
• Email Marketing and Campaign Management: Provides tools to plan, execute, and monitor email marketing campaigns. This helps businesses engage customers beyond transactional messages.
• High-Volume Processing: The platform is built to handle large volumes of communications for enterprise-level clients, ensuring reliable and timely delivery.
• Omnichannel Capabilities: While focused on email, the solution integrates into a larger omnichannel strategy, ensuring consistent communication across different digital touchpoints.
• Reporting and Analytics: Offers detailed reports on delivery rates, open rates, click-through rates, and other key metrics. This allows businesses to measure the performance of their communication strategies.

Striata Pricing Plans

Striata's pricing is tailored for enterprise clients and is not publicly listed. The cost is based on several factors, including the volume of communications, the complexity of the implementation, the specific features required, and the level of professional services needed. Potential customers must contact the Doxim sales team to get a custom quote based on their specific requirements. The solution is typically offered through custom enterprise plans that include software access, implementation support, and ongoing strategic consultation.

Striata Free Plan

Striata does not offer a free plan or a standard free trial. Its solutions are designed for large organizations with complex needs, which require a consultative sales process. Businesses interested in the platform can request a personalized demonstration from the Doxim team to see how the technology can address their specific communication challenges.

How to use Striata

Using Striata's platform is a collaborative process that involves working closely with their team of experts. The typical workflow is as follows:

1. Strategy and Consultation: The process begins with a consultation to understand your business goals, such as reducing costs or improving customer experience.
2. Data Integration: Your core business systems (like billing, CRM, or policy management) are integrated with the Striata platform to pull the necessary customer and transactional data.
3. Template Design: Dynamic and personalized templates for your communications (e.g., bills, statements) are designed. These templates can include interactive elements and targeted marketing messages.
4. Campaign Configuration: Automated workflows are set up to generate and distribute communications based on specific triggers or schedules.
5. Execution and Delivery: The platform processes the data, generates the individual communications, and delivers them securely to customers via email.
6. Monitoring and Optimization: You can use the analytics dashboard to track engagement and other key metrics. The insights are used to refine and improve future communications.

Pros and Cons of Striata

Pros:

• High Security: A strong focus on secure delivery of confidential documents, which is critical for financial and insurance industries.
• Reduces Operational Costs: Helps businesses significantly cut down on printing and postage expenses by moving to digital.
• Improved Customer Engagement: Interactive and personalized communications lead to better customer experiences and higher engagement rates.
• Expertise and Support: Offers deep industry expertise and strategic services to ensure successful digital transformation projects.
• Scalability: The platform is designed to handle very high volumes of communications for large enterprises.

Cons:

• Complex Implementation: Setting up the platform requires technical integration and professional services, it is not a simple plug-and-play tool.
• High Cost: As an enterprise-level solution, it represents a significant investment and is not suitable for small or medium-sized businesses.
• Lack of Transparent Pricing: You must go through a lengthy sales process to get pricing information.
• Niche Focus: Primarily focused on replacing transactional documents, it may not be a full-suite marketing automation platform.

Striata integrations

Striata's platform is designed to integrate with a wide range of enterprise systems to automate communication workflows. Integrations are typically custom-built to fit the client's existing technology stack. Common integrations include:

• CRM Systems: Connects with platforms like Salesforce and Microsoft Dynamics to use customer data for personalization.
• Billing Systems: Integrates with billing platforms to automatically generate and send invoices and statements.
• Core Banking and Insurance Platforms: Works with industry-specific systems to deliver policies, claims information, and financial statements.
• Archival Systems: Connects with document storage and archival solutions to manage records.

Striata Alternatives

Several other platforms offer Customer Communications Management (CCM) solutions. Key alternatives include:

• Quadient Inspire: A powerful and flexible omnichannel CCM platform that allows for personalized customer journey mapping. It is known for its robust capabilities for complex, regulated industries.
• OpenText Exstream: A comprehensive CCM solution that helps businesses create and deliver personalized, consistent communications across all channels. It is part of the larger OpenText ecosystem.
• Messagepoint: An AI-powered content hub that helps enterprises manage and optimize their customer communications content. It focuses on making it easier for non-technical users to control messaging.
• Papyrus Software: A unified business platform that combines CCM with CRM, BPM, and adaptive case management. It is suitable for organizations looking for an all-in-one solution.

Striata API

Yes, Striata provides a set of APIs to enable integration with client systems. The APIs are a core part of the platform, allowing for the automated transfer of data and triggering of communication jobs. Access to the API and its documentation is provided to customers as part of their enterprise license agreement. To get an API key and technical details, you must be a customer and work with their implementation or support team.

An example of a conceptual API call to send a document might look like this:

{
  "apiKey": "YOUR_API_KEY",
  "recipient": {
    "email": "customer@example.com",
    "name": "John Doe"
  },
  "document": {
    "templateId": "monthly_statement_v1",
    "data": {
      "accountNumber": "123456789",
      "balance": "543.21",
      "dueDate": "2023-10-30"
    }
  },
  "deliveryOptions": {
    "encryptionKey": "customer_provided_secret"
  }
}

Striata Affiliate program

Striata does not have a public affiliate program in the traditional sense. As an enterprise B2B solution provider, its business model is based on direct sales and strategic partnerships. Companies interested in collaborating, reselling, or integrating Striata's (now Doxim's) solutions can contact their business development or partner team directly through the Doxim website to discuss potential partnership opportunities.