Pika is an AI-powered video generation platform designed to transform text prompts, images, or existing videos into new, dynamic video clips. Founded by Demi Guo and Chenlin Meng, Pika Labs initially gained traction as a popular Discord bot before launching a full-featured web application. The core purpose of the tool is to make video creation accessible to everyone, regardless of their technical skill, by using generative AI to produce short, high-quality animations and video sequences. Users can describe a scene, character, or action, and Pika's model will interpret the prompt to create a corresponding video.
Pika offers a tiered pricing structure to cater to different user needs. The plans typically consist of a free tier for casual users, a standard tier for individual creators and professionals, and a pro tier for heavy users and small teams.
Pika offers a free plan that allows anyone to start creating AI videos. Upon signing up, users receive a one-time grant of credits to use for generating videos. All videos created under the free plan will have a Pika watermark. This plan is an excellent way to test the platform's features and quality before committing to a paid subscription.
Getting started with Pika is a straightforward process:
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