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Manhattan Associates

Manage your entire retail and supply chain with a unified cloud platform. Optimize inventory, fulfillment, transportation, and customer experiences.

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What is Manhattan Associates

Manhattan Associates is a global provider of software solutions for supply chain management and omnichannel commerce. Founded in 1990 and headquartered in Atlanta, Georgia, the company specializes in creating technology to manage inventory, streamline warehouse operations, and unify customer experiences across all sales channels. Their core purpose is to help businesses, particularly in retail, wholesale, and manufacturing, to connect their operations from planning and sourcing to fulfillment and customer service. The company offers a suite of cloud-native applications known as Manhattan Active® Solutions, which are designed to be highly scalable and adaptable for large, complex enterprises.

Manhattan Associates Features

Manhattan Associates provides a comprehensive set of features to manage complex supply chain and retail needs.

  • Unified Commerce Platform: This feature combines point of sale (POS), order management, and customer service tools into a single platform. It allows businesses to provide a consistent shopping experience whether the customer is online, in-store, or using a mobile app.
  • Supply Chain Execution: This includes a powerful Warehouse Management System (WMS), Transportation Management System (TMS), and Labor Management. It helps optimize everything from warehouse workflows and robotics automation to shipping routes and yard logistics.
  • Supply Chain Planning: The software uses machine learning and AI to improve demand forecasting, inventory replenishment, and allocation. This helps businesses reduce stockouts and overstock situations, maximizing inventory investment.
  • Order Management System (OMS): Provides a global view of inventory across all locations. It intelligently routes orders to the most optimal fulfillment location, whether it's a distribution center or a retail store, to reduce shipping costs and delivery times.
  • Point of Sale (POS): A modern, cloud-native POS system that gives store associates access to enterprise-wide inventory and customer profiles, enabling them to handle complex transactions like ship-from-store and buy-online-pickup-in-store.
  • Extensible Technology Platform: Built on a microservices architecture, the platform is API-first and highly extensible. This allows businesses to customize or add new functionalities without disrupting the core system.

Manhattan Associates Pricing Plans

Manhattan Associates does not offer public pricing tiers. As an enterprise-level solution, pricing is provided on a custom quote basis. The final cost depends on several factors, including:

  • The specific modules and solutions required (e.g., WMS, TMS, Omni-channel).
  • The scale of the operation (number of warehouses, stores, and users).
  • The complexity of the implementation and integration requirements.
  • The level of support and services needed.

The solutions are targeted at medium to large enterprises with complex supply chain and retail operations that require a robust, scalable, and unified platform.

Manhattan Associates Free Plan

Manhattan Associates does not offer a free plan or a free trial. Companies interested in their solutions must contact their sales team to schedule a personalized demonstration. This demo is tailored to the specific challenges and goals of the prospective business, showing how the platform can address their unique needs.

How to use Manhattan Associates

Using Manhattan Associates is a multi-stage process designed for large organizations.

  1. Consultation and Discovery: The first step is to engage with the Manhattan Associates sales and solutions team. They will work with your business to understand your specific challenges, operational workflows, and strategic goals.
  2. Solution Design: Based on the discovery phase, a tailored solution package is designed, selecting the appropriate modules from the Manhattan Active® suite.
  3. Implementation: A dedicated implementation team (either from Manhattan Associates or a certified partner) will manage the project. This involves system configuration, data migration from legacy systems, and integration with other enterprise software like ERPs.
  4. Training: Your teams, from warehouse staff to corporate planners, will be trained on how to use the new system and its workflows.
  5. Go-Live and Support: After the system goes live, Manhattan Associates provides ongoing support and system updates to ensure smooth operation and continuous improvement.

Pros and Cons of Manhattan Associates

Pros:

  • Comprehensive and Unified Platform: It offers a single, integrated suite for nearly all aspects of supply chain and retail, reducing the need for multiple disconnected systems.
  • Deep Industry Expertise: The company has decades of experience and serves many of the world's leading brands, resulting in a feature-rich and reliable product.
  • Highly Scalable: The cloud-native architecture is designed to handle massive transaction volumes for large, global enterprises.
  • Technologically Advanced: The platform incorporates modern technologies like AI, machine learning, and microservices.

Cons:

  • High Cost: The total cost of ownership, including licensing and implementation, is significant and suitable only for large enterprises.
  • Complex Implementation: Deploying the software is a major project that requires substantial time, resources, and often external consulting expertise.
  • Not for Small Businesses: The complexity and cost make it unsuitable for small or medium-sized businesses with simpler needs.
  • Lack of Transparent Pricing: Businesses must go through a lengthy sales process to get pricing information.

Manhattan Associates integrations

Manhattan Associates' platform is designed for extensive integration with a company's existing technology ecosystem. It uses an API-first approach to connect with various systems.

  • ERP Systems: Integrates with major Enterprise Resource Planning systems like SAP S/4HANA, Oracle NetSuite, and Microsoft Dynamics 365 to synchronize financial, inventory, and order data.
  • E-commerce Platforms: Connects with platforms such as Salesforce Commerce Cloud, Adobe Commerce (Magento), and Shopify Plus to manage online orders and inventory.
  • Material Handling Equipment (MHE): Integrates with warehouse automation and robotics systems from providers like Zebra Technologies, Honeywell, and various robotics vendors.
  • Shipping Carriers: Connects with global and regional shipping carriers to manage transportation, track shipments, and automate label printing.

Manhattan Associates Alternatives

  1. SAP SCM: Part of the larger SAP ecosystem, it offers a powerful suite of supply chain tools that are tightly integrated with SAP's ERP. It is a strong choice for companies already heavily invested in SAP products.
  2. Oracle Fusion Cloud SCM: A comprehensive, cloud-based solution from Oracle that covers procurement, manufacturing, inventory management, and logistics. It competes directly with Manhattan for large enterprise clients.
  3. Blue Yonder: Formerly JDA Software, Blue Yonder is a leading competitor specializing in supply chain planning and execution. It offers end-to-end solutions for retail and manufacturing with a strong focus on AI-driven forecasting.
  4. Infor SCM: Provides cloud-based supply chain solutions with a focus on specific industries. Infor is known for its user-friendly interfaces and strong capabilities in logistics and warehouse management.

Manhattan Associates API

Yes, Manhattan Associates provides a robust and extensive API. Their platform is described as "API-first," meaning it is designed to be highly extensible and developer-friendly. The API allows customers and partners to build custom applications, create integrations, and modify or extend the functionality of the core solutions. Access to the API, developer documentation, and API keys is typically provided to customers as part of the software license and implementation project. Developers can access hundreds of thousands of API endpoints through a dedicated developer portal or knowledge base provided by the company.

Manhattan Associates Affiliate program

Manhattan Associates does not have a public affiliate program in the traditional sense, where individuals can earn commissions for referrals through a link. Instead, they operate a formal Partner Network. This program is designed for technology providers, system integrators, and consulting firms that help implement and enhance Manhattan's solutions. To become a partner, companies typically need to go through a formal application and vetting process. If you are interested in partnership opportunities, you should contact their business development or partnership team directly through their official website.

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